Traditional Publishing

Inque Magazine is a literary force that will memorialise our time – Wednesday October 18, 2023

Editor-in-chief Dan Crowe, and Pentagram partner, designer and former New York Times Magazine art director Matt Willey uncover the process behind issue two of the magazine that will only have ten.

Who doesn’t feel it? Being perplexed at how we’re going to define this generation. Living in the age of information, where stories from near and far are accessible at just a click, and the allure of the most revered crumbles under increased access to their lives and methods, it’s no wonder that a highlight reel may not be so easy to assemble. But, in the case of Inque magazine, literature is a powerful force that can remind us of the power of our collective now, in just ten years, with a projected ten issues, in a feat to memorialise the 2020s. “Every issue is its own adventure; tracking down new writers, or finally getting in touch with someone I’ve always wanted to work with,” Dan Crowe, the magazine’s editor-in-chief tells us of his journey to commissioning the likes of Annie Ernaux, Sheila Heti and Stephen Fry for its second issue.

Dan, as with all of us, has seen an increase in writers, publishers and magazines throughout the literary sphere. “But, sometimes I wish for there to be an explosion of a new and interconnected group of authors, like a new Martin Amis, Ian McEwan, Julian Barnes and Salman Rushdie hegemony, a diverse and younger school,” he tells us. “And, this seems to occur when there is a coherent force to fight against, a common enemy, and everything just feels so fractured now.” In an effort to bind this generation’s efforts, designer Matt Willey creates with the knowledge that Inque may never make sense until the decade-long ride is over. “It takes on a shape; there’s a beginning, middle and end. Like in Agnes’ photo booth series; she will change over the course of a decade, she will age, life will change and things will be different,” Matt adds.

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