What’s in a Book’s Name? One Writer’s Journey to Finding the Perfect Title
lithub.com – Tuesday June 9, 2026

For me, coming up with titles is always a team effort. Titling my first book, a quirky history of people who look for the Garden of Eden on Earth, had me stumped, until my friend the writer Josh Garrett-Davis suggested “Paradise Lust.” True, there were other books by that title, but you can’t copyright a title, and besides, no one was likely to confuse my book with softcore romantasy set in Thailand. Paradise Lust (Grove Press, 2011) said a lot about the attitude the book took towards its history: cheeky, but also accurate—the book was literally about people “lusting” after paradise. So when it came time to title my second book, a one-volume history of religion in the United States from “first contact” through the Trump era which Grove had commissioned in 2016, I knew I would need some help—I just had no idea how much.
For nine years, the book lived in my head and my computer as “God and Country.” I thought the title did the same thing as Paradise Lust had: cheekily twisted a commonly known phrase while retaining its accuracy. Sure, I always got puzzled looks when I told anybody I was writing something called “God and Country”—one friend indignantly told me that phrase was the motto of both the Marines and Yale—but I was in denial.
In mid-June 2024, my editor gently broke it to me that “God and Country” would not fly; it was far too common a phrase in the titles of other books about religion, making mine impossible to distinguish with a quick web search; a death knell for booksellers and marketers. Still: I loved my title and had no idea what could replace it. Thus ensued a monthlong title quest. It took place in an email thread with my agent and two Grove editors; in an epic Facebook thread with 80 of my oldest friends; across all the evening conversations on my weeklong family vacation.
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