What's next for kids' books
thebookseller.com – Sunday January 12, 2025

As we look ahead into 2025, the ongoing realities of global instability and economic uncertainty are not going away any time soon. Adaptation will be essential as we navigate these persistent issues, demanding resilience and innovative solutions from individuals and communities alike.
In the creative realm, we are witnessing a significant shift toward authenticity. There is an increasing desire among audiences to trust the true identities of those who created the work – writers, artists, illustrators and actors.
In a time where digital imagery and AI often raise questions such as: is that real, did it actually happen or is it fake? The importance of knowing the voices behind the work becomes paramount. As a result, we can anticipate a celebration of transparency and trust in creative expression. What that means is a striving towards building an artist’s name, audience and credibility to own the copyright so they can be recognised as the original creator of their work across all platforms.
In today’s screen-filled world, we are not just selling books, we are promoting the act of reading itself. We advocate for its transformative power in shaping young minds, fostering empathy and enhancing mental health. This is a responsibility we cannot take lightly. It is one that requires all the creativity and collaboration between agents and publishers to create new formats with retailers who are confident in how to sell these non-traditional formats.
We need to get bold. We need to push the boundaries of what a book can be. Here is how I think this might look in the year to come.
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