Print on demand pays off

When I founded Mensch Publishing, I determined to use the business to test out different ways of doing things. At an author level my terms involved zero advances, world rights all languages, and a relatively high net receipts royalty. Most of the books I have published are brilliantly supported by the Bloomsbury salesforce worldwide and by using their excellent production and rights departments.

But I wanted to try an experiment using print-on-demand technology for an out-and-out trade book with the author’s and agent’s permission. The book in question is Philip Norman’s wonderful memoir of Fleet Street high jinks and catastrophes, We Danced on Our Desks, which we are publishing in original paperback and e-book on 12th December.

To read the full article on thebookseller.com, click here