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Diane Banks' agency rebrands with backing from Luke Johnson

thebookseller.com – Thursday May 31, 2018

Diane Banks Associates has relaunched as creative talent agency Northbank Talent Management, aiming to be a “new force in the agenting world”, in collaboration with business leader Luke Johnson, who is financially backing the venture.

Northbank's c.e.o. Diane Banks approached Johnson, formerly chair of Channel 4, last year with the idea of creating a “360 degree service”. The revamped agency will now give equal weighting to books, broadcast, brand licensing and public speaking.

Agent Kate Burke will be responsible for the fiction side of the books strand and Chloe Seager will oversee children’s, young adult and fantasy. Northbank’s executive director Martin Redfern will deal with non-fiction, James Carroll will handle broadcast and brand licensing, while Northbank's non-executive director Alex Hickman will head up the public speaking bureau which aims to be "market beating". Banks promises that "Alex and I will use our combined experience of the bureau and talent management models respectively to create a new model which integrates the two". 

To read the full article on thebookseller.com, click here

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